Have you ever had one of those moments where you realize something is missing and if you could create it you might be able to make a lot of people’s lives a lot better?
Well, it happened to me when we changed our mission to firefighter and fire family wellness and even the idea had the potential to have too big of an impact on the fire community not to move forward with it.
So, when we changed our mission last October, I was looking at the products we carry to figure out what products we should get in and I started thinking through the entire decontamination process - and that’s when it dawned on me that firefighters didn’t have anything that was specifically designed for them to remove the toxins from their hair and scalp after a fire incident.
That’s when I set out on a mission to find out as much as I could about the toxins firefighters come into contact with during a structure fire, as well as everything about natural decontamination.
Let me tell you a little something about me though. When I dig into research – I dig deep!! From the very beginning, I was adamant that if I was going to create a product for firefighters, I was going to do it right!
So, I found out everything I could about structure fires, wildfires, toxins, carcinogens, how toxins are introduced into the body, the opportunities firefighters have to minimize exposure, and so many other things about how the process of toxin exposure.
I also dug super deep into the process of getting clean. I learned about shampoo, conditioner, and body wash. I learned about what products are good for natural healing, nourishment, and detoxification, so that I could include those in our products. I learned why we don’t want to include things like parabens and sulfates in our products and decided we would be a company that stands firm in not including them. I also really dug into the research of activated charcoal and learned EXACTLY how it works.
I wanted to make sure that if you purchase a product I’ve put out, that both you and I are confident that we’re doing everything we know to do to decontaminate ourselves and keep us and our families well. We both know that there aren’t guarantees in this life, but I truly believe that if we’re doing the little things every day, like replacing our personal care products with ones that remove toxins, that we can be living cleaner and healthier lives for ourselves and our families.
I’ll be telling you a bit more about the research and exactly what’s going into creating our products as we get a little closer to launch, but I wanted to welcome you to FLAME Natural Decon and let you know that I’m working on products that are different than anything that’s currently on the market and specifically developed for firefighters.
I’m so excited to share this with you and your family and I would love to have your support as I launch this line to our fire community. I truly hope these products will make a difference in your life!